Here’s why you remember Computer.com:
That was how the Maynard company spent nearly half of their VC funds, airing those ads during the Super Bowl in 2000. Yeah, they didn’t last so long. But following on last week’s redemption song theme, here’s another turnaround story (via MassHighTech). It seems like former Computer.com Mike Ford, the CEO, has a new idea:
TownConnect is designed to enable members to coordinate everything from sports schedules to carpools by verifying users’ ZIP codes or credit information. Ford got the idea for developing the technology to organize local groups after coaching youth sports and volunteering at his children’s schools.
An interview with Ford at WBZ offers more insight. MassHighTech and WBZ? Yeah, I’d guess Ford is working with a lesser marketing budget these days. That said, the idea is smart. He’ll just have to live with those Computer.com questions if it starts taking off.
